Staged at two locations, the home of FIFA and the FIFA Museum in Zurich, Switzerland over 4 days in June. Exclusively for female gamers from within the FIFAe ecosystem, the event consisted of a series of workshops, offering insight on topics like cyber bullying, media training and health & fitness, concluding in a 32-player competition, made up of a group stage, followed by a knockout competition.
The competition was broadcast across all FIFAe platforms. LIVELee delivered all aspects of the event including all event planning, workshops, player logistics, environmental set design, competition, production and broadcast.